Guinness is literally my favourite pint to order. Anytime I go to a pub, it’s the Black Stuff for me. So I’m happy to see the brew advertised by work that I really like!
Visit the Gunn Report to use an interactive map that shows the countries with the most advertisement awards (annoyingly I can’t find a specific URL for this map, so click now while its still on the home page).
UK, USA, Germany, Brazil and Argentina top the list, while countries like Thailand, South Africa, Australia and New Zealand are snapping at their heals.
You may remember I posted a copywriting speculative Jeep advert of my own creation in Melbourne, involving one very angry Mountain Goat. Well, here’s the official 2016 Jeep Super Bowl advert:
Just goes to show how many different ways there are to tell a story. I like their advert a lot, with its rhyming opening and very human connection. For me personally it’s a little too sentimental, but I love its adventure angle that touches every level of person – and even dinosaurs and robots.
Jeep on Amazon
In my experiments to start advertising products and services I myself favour (anything connected to adventure), click on the images below to go some Jeep accessories on Amazon (I definitely want a Jeep Wrangler for myself).
Great news – I’m writing SEO web content for a creative agency in South Melbourne, 23 Digital.
Here I’m employed part time to improve Google rankings for SMEs in Melbourne and the wider Victoria area.
Trained to write meta titles, descriptions and ace copywriting skills, my creative abilities are now being honed to produce healthy ROI results for clients.
When I went travelling, landed in Melbourne and started freelance copywriting, the dream of being employed as a copywriter in an agency sometimes seemed too far. But it’s true what they say. Follow your heart and the rest will work out (or something like that).
Plus its next door to a gym so it’s time to get healthy again after about 8 months of travelling.
Where’s my dumbells at?