Fish and chips Transferwise advert

When I lived in Australia, Transferwise was a godsend. I saved so much money using it transferring money from my UK bank account into my Australian and vice versa.

The ad below uses the metaphor of food for a loved one abroad to drive home the message. I also like the use of a really specific stat to back up the argument.

Transferwise fish and chips

ps I used to work at the restaurant that served those fish and chips 😉

Copywriter Collective competition

I was recently nominated for my entry in the describe an art director in less than six words competition.

My entry: “Someone I let share my awards”.

If you agree with this cheeky entry, then vote for me on the Copywriter Collective Facebook page! I get a lovely big book of famous advertisements if I win!


Happy #Alienday

Alien and Aliens are two of my favourite films ever. Here are some @oneminutebrief ads I knocked up to celebrate (I’ll make a couple more by the end of the day):

Uniqloeggcatair ductsdo nothinghand to hand

Powered by

Up ↑