Welcome to Big Ship Copywriting
The website of an indigenous East London copywriter.
I specialise in direct response copywriting for financial publishing.
Where I work
Southbank Investment Research.
Part of the Agora network.
- 23 Digital. Digital agency in Melbourne.
- Yoke. Creative agency in Melbourne – freelance.
- Win Technologies. In-house agency for Betway, sponsors of West Ham Football Club.
- London Metropolitan University.
- Professional Writers Alliance (focused on Direct Response copywriting)
- Copywriter Collective (“Europe’s leading agent for freelance advertising copywriters and creatives”)
One of my favourite advertising campaigns
One of my favourite adverts
- First Direct, “Platypus” by JWT
- Dave Trott, fellow East Londoner and advertising guru
- David Ogilvy, ad legend: “You direct response people know what kind of advertising works and what doesn’t work, you know to a dollar.”
- Indoor bouldering and climbing
- Casual supporter of Arsenal FC / Leyton Orient FC and Hawthorn FC (Australian football)
- “Reason leads to conclusions. Emotion leads to action.” Donald Calne, Neurologist
Resources for copywriters
If you’re a copywriter, the external links at the bottom of my site lead to resources that may be of use to you. They’re a constant work in progress, so come back regularly to see the latest updates.
Get in touch
If you want to challenge me with a new brief or simply connect, then you can send a message using the contact form.
Your requests and queries will get a speedy reply.